my last three phones have been android, and i’m a very happy, satisfied user -- even proponent of android.  but i’m still switching back when they announce a new phone on tuesday.  basically what aaron levie said…

my biggest gripe about ios / my biggest love of android has been about choice.  i wanted -- and still do want -- to be able to download whatever app i want, to choose my default apps, and to have the kind of freedom we’ve come to expect from our laptops.  software is eating mobile, and this is clearly the direction of both platforms, albeit ios at a slower pace.

but for too long i’ve probably been wearing android-colored glasses.  every piece of data i saw, i would conclude that it benefits android.  at least until benedict evans (subscribe / follow / read everything you can that he puts out) slapped some sense into me.  he posted this chart on global handset sales…

to which i concluded that android was the way of the future.  he quickly set me straight.

he's right that you have to do both, eventually.  but where to begin?

the crux of my decision to go iphone was really about app development.  i don’t think it’s possible to design for a platform you don’t use each and every day.  mobile is where i spend the bulk of my team these days and it’s time to make the switch.  hopefully a few blog posts down the road, you’ll *really* see why.

andrew chen wrote a great piece recently about why android needs a billion dollar success, and he has some great ideas on how to make android-first a reality.  depending on your market and traction levels, android is a natural evolution, but it’s not the starting point in most cases.  the one exception is when your app is google-dependent or one of the banned topics on the itunes apple store -- such as bitcoin.  but per benedict’s point, apple is still the most fertile ground to launch most apps.  

i still believe the direction is moving in android’s favor, and some of apple’s recent decisions -- such as backing patent trolls -- has turned off a lot of its most fervent supporters.  but my multi-year hypothesis doesn’t have much relevance on a near-term market decision.  thus, you’ll find me on tuesday constantly refreshing the apple store page, waiting to place my order for an iphone 6.


Authorjonathan hegranes